Witchy π€ Brand
The journey from the social work in the labor market, personal hardships, spiritual awakening, initiation & back to the 3D life.

Chapter 3.0
Your Personality and Life Style π
can not be boxed in repeatable
Earth Human matrix.
In this case there is a wish to explore world π,
to learn new and to share your experience.
But what it actually means for the business?
And for the society?
It means that your services would change,
your stories would deepen, and for people --
Want they that or (more often) Not ..
The File of You would be renewed in their brain π§
Why? Because you didn't come here to
be and stay stagnant.
You are here to explore yourself,
and the world around you.
So, this Witchy π€ Girl next door
(has a music album about it)
you can listen it here -->

Chapter 2.0
I was a creative girl leaving corporate world.
Personal Branding topic was my way out.
If you feel the same urge to escape,
there is a digital product for you.
Foundation
Before this work, I spent seven years closely to tech industry -
- recruiting IT candidates across Latvia & Baltic states,
- leading outsourcing recruitment team,
- mentoring careers, and
- learning the startup industry from the outside observer role.
Chapter 1.0
That chapter taught me how to see patterns in people — their strengths, their blind spots, their potential.
But it was only part of the story.
Where I was called a Personal Branding Witch π€
and took this naming in using for some time.

Transformation
2023–2025 became a deep personal transformation —
not only professionally, but internally.
Identity shifted. Priorities shifted. The work deepened.
Your Life Style
doesn't start with the thought of it.
It has a history of your imprint staying in the labor market. You can't delete people's previous perception of you.
Only add to the existing.
The question is:
What would you end & add to make it feel good?